recent PROJECTS
TURA, Inc.
Project: International enterprise eyewear company Tura, Inc website redesign and launch
Objectives: clean, simple template-based design adaptable to many distinct brand personalities, allowing each to stand out / scalability / editorial feel / lasting power / full audience reach
Roles: research (user journeys) / user models and flows / UI & UX design / wireframing & design
Objectives: clean, simple template-based design adaptable to many distinct brand personalities, allowing each to stand out / scalability / editorial feel / lasting power / full audience reach
Roles: research (user journeys) / user models and flows / UI & UX design / wireframing & design
GRAIL
Project: Biotechnology company GRAIL participant questionnaire and administrator data capture
Objectives: straightforward design/ optimal readability and controls / scalability /user-friendly
Roles: user flows / intricate form design / functional design / wireframing / visual design
Objectives: straightforward design/ optimal readability and controls / scalability /user-friendly
Roles: user flows / intricate form design / functional design / wireframing / visual design
WHICH WINERY
Project: Launch a new wine-industry brand and website from the ground up
Objectives: develop a modern look/feel for a wine-centric company, translate the company's vision into a fully-functional interactive website, create effective investment sales tools
Roles: creative direction / full identity design / web design and UI ,&UX design / research & content strategy
Objectives: develop a modern look/feel for a wine-centric company, translate the company's vision into a fully-functional interactive website, create effective investment sales tools
Roles: creative direction / full identity design / web design and UI ,&UX design / research & content strategy
PEARSON EDUCATION
Project: Adapt Pearson educational materials to easy-to-follow, responsive, interactive online modules
Objectives: translate extremely dense textbook content into easy-to-follow lessons / incorporate clean and clear controls for coursework, interactive elements, videos and benchmark quizzes
Roles: creative direction / module mapping / user flows / UI/UX design / wireframing / visual design
Objectives: translate extremely dense textbook content into easy-to-follow lessons / incorporate clean and clear controls for coursework, interactive elements, videos and benchmark quizzes
Roles: creative direction / module mapping / user flows / UI/UX design / wireframing / visual design
Pike place fish market
Project: Site and e-cmmerce relaunch of Pike Place Fish Market
Objectives: majorly update an iconic, cherished Seattle brand's website while retaining the brand's personality / reflect the feel of the brick and mortar market with an online experience / integrate enhance and fun ordering capabilities
Roles: research / concept design / UI & UX design /visual design
Objectives: majorly update an iconic, cherished Seattle brand's website while retaining the brand's personality / reflect the feel of the brick and mortar market with an online experience / integrate enhance and fun ordering capabilities
Roles: research / concept design / UI & UX design /visual design
MSN Entertainment
Project: MSN Entertainment portal redesign
Objectives: create an open, simple design with large scale, rich imagery / develop a color coded system for entertainment categories
Roles: UI&UX design / content design / wireframing / visual design
Objectives: create an open, simple design with large scale, rich imagery / develop a color coded system for entertainment categories
Roles: UI&UX design / content design / wireframing / visual design
Hi-Fidelity
Project: Brand and logo development, website, packaging and marketing materials for emerging cannabis brand.
Objectives: develop a new brand and company name to reflect a fun, yet sophisticated vibe with a nod to the owners' rich musical history / translate developed look and feel to all digital, print, marketing, and packaging for the brand
Roles: research / full creative direction / concept design / UI & UX design /visual design
Objectives: develop a new brand and company name to reflect a fun, yet sophisticated vibe with a nod to the owners' rich musical history / translate developed look and feel to all digital, print, marketing, and packaging for the brand
Roles: research / full creative direction / concept design / UI & UX design /visual design
SELECT CLIENT LIST
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Tura, Inc.
GRAIL MSN Entertainment Pearson Education Pike Place Fish Market Microsoft Microsoft TV Nest Cisco Insieme BMW Starbucks CreativeLive America Ratings Corporation (Diamond Certified) |
Avaya
Hill's Pet Nutrition Johnson & Johnson Procter & Gamble Nike Qualcomm The Bill & Melinda Gates Foundation eBay ZT Amplifiers Huegah Catering Thinking Phone Networks Hi-Fidelity Tethys Bioscience Zumiez |
RESUME
JAIMIE MAGUIRE
Creative Director, San Francisco
PROFESSIONAL EXPERIENCE
Tiger Club Design LLC
Owner & Creative Director (6/09 - present)
areas of specialization: conceptualization, research, prototyping, strategy, user experience, interaction, visual design, branding and identity design, web and application design ,10-ft experience, print design, packaging design
roles: creative director, design lead, interaction designer, visual designer, design strategist
notable projects: Tura, Inc., GRAIL, Pearson Education, MSN, Cisco, Insieme, Nest, Microsoft, BMW, Pike Place Fish Market, Creative Live, Hi-Fideltiy
Billy Fez Productions, Inc.
Design Lead (3/06 - 6/09)
areas of specialization: web sites, visual design, user experience, interaction, motion design
roles: design lead, interaction designer, visual designer, front-end developer, production designer
notable projects: Microsoft TV (AT&T U-verse) Cisco Telepresence, Microsoft Windows Phone, Microsoft Advertising, Microsoft Windows Live, Microsoft PeopleReady, Microsoft CIO Network, The Bill & Melinda Gates Foundation
Visual & Interaction Designer
Contract Basis (4/02- 3/06)
areas of specialization: web sites, visual design, motion design
roles: creative director, design lead, interaction designer, visual designer, front-end developer, production designer
notable projects: Zumiez, Cingular Wireless (AT&T), Big Dipper Wax Works, Microsoft Windows Live, Windows Live Messenger
EDUCATION
Multimedia Design Certification
with honors
City College of San Francisco
Bachelor of Arts / Visual Communications
cum laude
Ohio University, Athens, Ohio
SKILLS
Creative Direction , Visual Design, Interaction Design, Prototyping, Web Design, Application Design, Responsive Design, Research / Usability Studies, Branding & Identity, Packaging Design, Modeling Motion Design / Video, Photography, Sound Editing
APPLICATIONS / TOOLS
Adobe: Photoshop, Illustrator, InDesign, Acrobat, Video & Motion Graphics ,Sketch, Omnigraffle, InVision, Development & Web Tools, Presentation Graphics, Office / Productivity Tools
Creative Director, San Francisco
PROFESSIONAL EXPERIENCE
Tiger Club Design LLC
Owner & Creative Director (6/09 - present)
areas of specialization: conceptualization, research, prototyping, strategy, user experience, interaction, visual design, branding and identity design, web and application design ,10-ft experience, print design, packaging design
roles: creative director, design lead, interaction designer, visual designer, design strategist
notable projects: Tura, Inc., GRAIL, Pearson Education, MSN, Cisco, Insieme, Nest, Microsoft, BMW, Pike Place Fish Market, Creative Live, Hi-Fideltiy
Billy Fez Productions, Inc.
Design Lead (3/06 - 6/09)
areas of specialization: web sites, visual design, user experience, interaction, motion design
roles: design lead, interaction designer, visual designer, front-end developer, production designer
notable projects: Microsoft TV (AT&T U-verse) Cisco Telepresence, Microsoft Windows Phone, Microsoft Advertising, Microsoft Windows Live, Microsoft PeopleReady, Microsoft CIO Network, The Bill & Melinda Gates Foundation
Visual & Interaction Designer
Contract Basis (4/02- 3/06)
areas of specialization: web sites, visual design, motion design
roles: creative director, design lead, interaction designer, visual designer, front-end developer, production designer
notable projects: Zumiez, Cingular Wireless (AT&T), Big Dipper Wax Works, Microsoft Windows Live, Windows Live Messenger
EDUCATION
Multimedia Design Certification
with honors
City College of San Francisco
Bachelor of Arts / Visual Communications
cum laude
Ohio University, Athens, Ohio
SKILLS
Creative Direction , Visual Design, Interaction Design, Prototyping, Web Design, Application Design, Responsive Design, Research / Usability Studies, Branding & Identity, Packaging Design, Modeling Motion Design / Video, Photography, Sound Editing
APPLICATIONS / TOOLS
Adobe: Photoshop, Illustrator, InDesign, Acrobat, Video & Motion Graphics ,Sketch, Omnigraffle, InVision, Development & Web Tools, Presentation Graphics, Office / Productivity Tools
| PDF: Jaimie Maguire Resume |