Project highlights
TURA
Project: International enterprise eyewear company Tura website redesign and launch
Objectives: clean, simple template-based design adaptable to many distinct brand personalities, allowing each to stand out / scalability / editorial feel / lasting power / full audience reach
Roles: research (user journeys) / user models, flows, & functionality / UI & UX design / wireframing & design
Objectives: clean, simple template-based design adaptable to many distinct brand personalities, allowing each to stand out / scalability / editorial feel / lasting power / full audience reach
Roles: research (user journeys) / user models, flows, & functionality / UI & UX design / wireframing & design
GRAIL
Project: Biotechnology company GRAIL participant questionnaire and administrator data capture design
Objectives: straightforward design/ optimal readability and controls / scalability /user-friendly flow and interface
Roles: user flows / intricate form design / functional design / wireframing / visual design
Objectives: straightforward design/ optimal readability and controls / scalability /user-friendly flow and interface
Roles: user flows / intricate form design / functional design / wireframing / visual design
WHICH WINERY
Project: Launch a new wine-industry brand and website from the ground up
Objectives: develop a modern look/feel for a wine-centric company, translate the company's vision into a fully-functional interactive website, create effective investment sales tools
Roles: creative direction / full identity design / web design and UIUX design / research & content strategy
Objectives: develop a modern look/feel for a wine-centric company, translate the company's vision into a fully-functional interactive website, create effective investment sales tools
Roles: creative direction / full identity design / web design and UIUX design / research & content strategy
InSIEME NETWORKS / CISCO
Project: custom application design for software-defined networking technology, specifically its first fabric-based networking controller
Objectives: interpret incredibly complex concepts to create an intuitive and logical application for network professionals
Roles: creative direction / UI/UX design / visual design
Result: Insieme was acquired by Cisco quickly after launch for $863 million.
Objectives: interpret incredibly complex concepts to create an intuitive and logical application for network professionals
Roles: creative direction / UI/UX design / visual design
Result: Insieme was acquired by Cisco quickly after launch for $863 million.
PEARSON EDUCATION
Project: Adapt Pearson educational materials to easy-to-follow, responsive, interactive online modules
Objectives: translate extremely dense textbook content into easy-to-follow lessons / incorporate clean and clear controls for coursework, interactive elements, videos and benchmark quizzes
Roles: creative direction / module mapping / user flows / UI/UX design / wireframing / visual design
Objectives: translate extremely dense textbook content into easy-to-follow lessons / incorporate clean and clear controls for coursework, interactive elements, videos and benchmark quizzes
Roles: creative direction / module mapping / user flows / UI/UX design / wireframing / visual design
Pike place fish market
Project: Site and e-commerce relaunch of Pike Place Fish Market
Objectives: majorly update an iconic, cherished Seattle brand's website while retaining the brand's personality / reflect the feel of the brick and mortar market with an online experience / integrate enhance and fun ordering capabilities
Roles: research / concept design / UI & UX design /visual design
Objectives: majorly update an iconic, cherished Seattle brand's website while retaining the brand's personality / reflect the feel of the brick and mortar market with an online experience / integrate enhance and fun ordering capabilities
Roles: research / concept design / UI & UX design /visual design
SELECT CLIENT LIST
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Tura
Google (Nest) GRAIL MSN Entertainment Pearson Education Pike Place Fish Market Microsoft Microsoft TV Cisco Insieme BMW Starbucks CreativeLive America Ratings Corporation (Diamond Certified) |
Avaya
Hill's Pet Nutrition Johnson & Johnson Procter & Gamble Nike Qualcomm The Bill & Melinda Gates Foundation eBay ZT Amplifiers Huegah Catering Thinking Phone Networks Tethys Bioscience Zumiez |